Engineer's Guide to Influencing Public Policy

Arranging A Successful Site Visit

Bringing a Member of Congress home to visit is an excellent way to cultivate access, build relationships with your lawmakers, and create opportunities to communicate issues of concern (either your own or IEEE-USA's).  Consider inviting your representatives to visit your laboratory, company, educational institution or other local site.  Or ask them to participate in a local event such as a student design competition or National Engineers Week.

Site visits offer several specific advantages:

  • A site visit demonstrates that IEEE/IEEE-USA has a presence at the district level and makes the lawmaker aware that there are potential voters and campaign contributors who are concerned about issues that  have a stake in your issues).
  • Site visits avoid the difficulties and costs of convincing grassroots advocates to travel to Washington, DC or the state capital.
  • A well promoted site visit is more likely to attract local media coverage than a visit in Washington.
  • Tours and the opportunity to see technology in action provide a more compelling d on your issues than any briefing document could.
  • Local representatives typically have more flexibility to spend time with constituents in the district than in Washington; hence are more likely to accept your invitation.

The logistics of making the invitation and arrangements for participation are pretty straight forward and typically require personal interaction with the lawmaker's personal staff.  The key, however, is making an invitation that provides the lawmaker with a strong incentive to participate.  There are always more requests for a lawmaker's time than there is time available, so it is important that your prospective guest sees some mutual benefit in participating.

Here are some suggestions:

  • Make sure your guest is the center of attention.  As part of the visit, there should be a forum where the lawmaker can be publicly introduced and given the opportunity to make remarks;
  • Provide an audience of voting constituents, as large as possibl;
  • Arrange for local media coverage and make sure the legislator's scheduler is aware of any expected media participation.  If you are organizing a local event that is newsworthy, consider inviting your lawmakers to share the limelight.
  • Cover the event in your local IEEE publication to provide exposure for the lawmaker among constituents in the district.
  • Consider presenting an award, plaque or event photograph that the lawmaker can display back in the office and/or put on his/her web site.
  • Consider offering personal campaign contributions or other support (but not as an IEEE representative or on behalf of IEEE, which is prohibited from engaging in partisan politics as a non-profit 501(c)(3) corporation). 

By giving the lawmaker a reason to attend your event other than a sense of obligation or personal curiosity, you will greatly increase the likelihood that your invitation will be accepted.

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Last Updated:  10 Oct. 2001